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Continue to ChatAt the core of the Magnolia brand is the desire to make homes beautiful, but with a focus on family and practicality. We want to create spaces that families want to gather in, we’ve always dreamed of working with a retailer to create a collection that could reach more people at a more affordable price point. Coming together with Target not only allows us to design beautiful pieces for people all over the country, it also allows us to help communities in a bigger way than we could have ever imagined. - Joanna Gaines from https://whatsmyquote.com/quote/at-the-core-of-the-magnolia-brand-is-the-desire-to-make-homes-beautiful-but-with-a-focus-on-family-and